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Scale and Optimize by Charcon

Scale your business in 10 minutes every Friday

How to do sales and marketing, develop systems and workflows that run the business, evaluate choices and making confident decisions, optimize revenue, costs, and every part of the business. This weekly newsletter drops on Friday so you can work on your business, not in it. Here's to lives worth living!

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Featured Post

Did I just create a magic show?

Hey there, Do you remember how magical things were as a kid? The part where you just showed up and something incredible happened. It's probably one of the coolest things to see the look of wonder and surprise on my kids' faces as they experience something for the very first time. Let's be honest though, I could probably just call something 'special' and they think it's cool, but I digress... So we were planning this family vacation, and one that we've desperately needed, and there's so much...

13 days ago • 2 min read

Hey there, Do you ever have those nights that you just can't sleep. There's probably a million things going through your head, or there's something that just keeps nagging your emotions and it's like....surprise, get on up out of here! Well, that's not exactly how it worked out for me. I have this fun little nightly ritual that I've had for decades, probably since I grew up in a desert region with dry air almost all the time. Chapstick, that's right, this one little thing is the hill that I...

13 days ago • 3 min read
triathlon race participant

Hey there, Scroll to the bottom for my Black Friday deal when you're done reading! I ran a triathlon some years ago and had one of the more humbling experiences of my life right in the middle of it. Probably not what you think since I didn't crash or break any bones. However, I did get an interesting glimpse into one of the most powerful things we endure as humans. To get you up to speed, an Olympic-distance triathlon is a 1-mile swim, a 25-mile bike ride, and a 10-k run (6 miles). I honestly...

20 days ago • 3 min read